An executive producer of films and music recordings, Bruce Furst leads Ashber Corporation as president. Concurrent to this role, Bruce Furst serves as the chief executive officer of Intergalactic Royalty Operations Corporation (iRoc).
Anticipating the advancement of space travel, iRoc aims to license and distribute royalties for the performance of members' copyrighted works anywhere off of planet Earth. This includes performances of works on any planet within the Milky Way Galaxy other than Earth and its stratosphere, which extends 31 miles from Earth’s surface.
In addition to distributing royalties, iRoc plans to develop effective marketing for brands interested in distributing products in space. In preparing for these endeavors, Bruce Furst met with NASA at the Johnson Space Center in Houston to explore NASA’s capacity to provide iRoc with verification of music and data to be projected to other planets. Led by experienced entertainment industry professionals, iRoc aims to create “a digital handshake between branded entertainment content and outer space.”
A veteran entertainment executive, Bruce Furst is also popularly known as “Mr. Brand Licensing.” Among his roles, Bruce Furst serves as CEO of Intergalactic Royalty Operations Corporation (iRoc), headquartered in Austin, Texas.
iRoc is patterned after the American Society of Composers, Authors, and Publishers, the largest firm in the United States distributing and collecting royalties on behalf of the entertainment sector. In iRoc’s case, the company licenses and distributes royalties for those who publicly perform their copyrighted creations outside of earth and earth’s stratosphere, which more specifically spans 31 miles above earth’s surface.
With the exception of earth, copyrights of members are protected in all planets located inside the Milky Way Galaxy, and the firm will offer marketing services for brands wishing to expand to outer space. iRoc has already made initial discussions with NASA on issues relating to music and data verification outside of planet earth. It is also in various stages of planned collaboration with prominent individuals and their companies with interest in space. These include Elon Musk of SpaceX, and Amazon CEO Jeff Bezos and his Blue Blue Origin aerospace venture.
With over 20 years of experience in the entertainment industry, Bruce Furst boasts significant expertise in film and music licensing.